ABBY.WORLD is an interdisciplinary creative agency delivering fully integrated brand worlds through advertising, identity, pr & content.

HJÄRTEBARNSFONDEN→HEARTBEAT DRUM MACHINE

HEARTBEAT DRUMMACHINE

When a child is born with congenital heart disease the rhythm of life is disrupted. The Swedish Heartchild Foundation is a small, nonprofit organisation contributing with funds for research and support to the children and families affected.

In order to raise awareness, engagement, and donations we created CHD–4 together with audio-visual artist Love Hultén and teenage engineering. A drum machine with off-beat rhythms, built with the heartbeats of Liv, Janiyah, Wega, and Vincent. Four children with different congenital heart defects. Chosen together with a leading Swedish cardiologist, to best portray the width of the condition.

Read more at: https://www.heartbeatdrummachine.com/


+ MORE INFORMATION
- LESS INFORMATION
No items found.